Since 1998 APPLICA has pioneered intelligent marketing automation.
APPLICA's approach to marketing automation is to create
innovative data
analytics technologies
that enable our clients to provide their target
customers with highly
personalized content
that is relevant and useful
for each customer's needs, which generates customer engagement,
sales, and referrals.
Our first client-branded eNewsletter with custom content for each
customer was sent in 2004.
Today the total number is:
1,751,764CUSTOMERS
(as of March 21, 2023 at 11:28 PM)
REVIEWS OF APPLICA
REVIEWS OF APPLICA Solutions
Jeff Donaldson, ACE Preferred Inspections.
"Agents love our co-branded eNewsletters. They really appreciate that
we give them the APPLICA resource that promotes their business"
Sarah Staron of Valley Building Inspections
"I would highly recommend APPLICA. We are very happy
with the results and get great feedback from agents and
clients. And the open rates of our newsletters have
doubled since switching to APPLICA."
Florida REALTOR Magazine wrote an article about a real estate
agent who has been using APPLICA / Home Wizard. It
describes four ways that this Realtor has been using Home
Wizard to grow their real estate business by building their
personal brand and customer loyalty to generate repeat
business and referrals.
"Applica's Home-Wizard tools are a valuable resource that
demonstrates to my clients that I care about them and that I
have the competence to know what type of resources matter
in helping with their real estate portfolio
From my experience, Home-Wizard has the great benefit of
letting the customer customize the experience based on their
home and their needs. This is critical because people don't
want to make time for information that is useless to them."
Ken Brittain, Home Vue Inspection Services
"The content is great and very useful, and is not cluttered with
annoying ads or popups.There is no doubt that CRM tools like
Home-Wizard are effective and bring in new and repeat
business. Overall my experience and those of the users have
been positive, and it has been well received by most. Using
Home-Wizard has helped brand my business, increase the
recognition of my brand (logo), and has brought in new and
repeat business,"
Ellen Yarckin, Vice President of Neal Development Home Inspection Group
"Applica has doubled the traffic to my Facebook page and my clients
just love the e-Newsletter,"
David Marshall, National Property Inspections
"Applica brings us a suite of innovative marketing solutions that
saves us time, builds our brand, and helps us grow our business."
SET & FORGET plus ADVANCED TOOLS
All of APPLICA services are designed to have features that can be setup
and then provide automatic intelligent marketing automation for you. In
fact, most of our clients choose to run our services as 'set it & forget it.'
But each of our services also includes advanced tools, such as data
analytics and customization options, which enable more sophisticated
marketing activities.
COMPLIMENTARY
ORIENTATION
SESSIONS
To help you quickly get started with any of our services, we offer
complimentary orientation sessions.
Plus, if evenings or weekends are more convenient for you, these times
can be scheduled too.
HELP IS ALWAYS AVAILABLE
Whenever you need help, we are here to help you 24 x 7!
After regular hours or weekends, if you get voicemail or send an email,
your message gets immediately forwarded and whoever is on-call will get
back to you.
APPLICA automatically creates and posts useful tips &
reminders for you on your social media.
Saves you time and enhances your digital presence.
Posted content is tuned to your business and target
customers, to be useful and relevant to them.
Also subtly stimulates demand for your services and
products.
You can easily customized so that your posts display your
logo, a call-to-action button, and your Instagram hashtag.
Interactive eNewsletters
For Realtors, Home Inspectors, Mortgage Professionals, and
Home Improvement businesses, APPLICA provides an
interactive home care eNewsletter, the creates an ideal home
care program for each of your customers.
Useful, personalized home care reminders & tips keep you
top-of-mind with your subscribers and enhances your brand.
Each of your subscribers receive monthly home care
reminders & tips, that are personalized for their particular
goals and home.
Your subscribers are also provided with a digital diary that
further makes it easier for them to take care of their homes.
You monthly eNewsletters can be easily setup as 'set &
forget,' or you can actively manage your monthly messages,
add videos, include advertisements, and more.
Automated Web Enhancers
APPLICA's automated web enhancers include widgets that
display useful content on your website.
Makes your website come alive with dynamic content.
Widgets automatically update on a daily or monthly basis.
Can even include a BLOG widget that automatically posts
helpful reminders & tips, and you can easily add you own
custom posts when you have time.
Mobile Applications
APPLICA has created the Home-Wizard and Pet-Wizard
mobile apps that you can custom brand for your
customers.
Keeps you top-of-mind with your customers and enhances
your brand.
Provides your customers with personalized reminders &
tips based on their particular goals and situations.
Available for your customers as Android, iPhone, and iPad apps.
Predictive Data Analytics
Each of APPLICA's services tracks your customer
interactions, to provide you with value-added data insights.
Data insights can enable you to create targeted marketing
campaigns, setup automated touches, and identify early
indications of customer needs.
Data is provided as easy-to-read graphics and tables, and
you can also be downloaded as spreadsheets for further
analysis.
Explore Live Demo
To explore a live demo, click the link next to your industry below:
Innovative tools for staying top of mind, and for showing your clients that you
really care about helping them to take care of their home. See
overview video5 Easy Steps for Getting Started
Home Wizard
Mobile App
The Home-Wizard 'Personal Home Manager'
app allows you to put in your name, picture,
logo and messages that your clients will see
each month as they get their
personalized
home care reminders, tips, and more.
see demo video or
download the app and put in
Promo Code: demo
Home Wizard
Web Version
The web version of Home-Wizard allows your
clients to access their 'Personal Home
Manager' with your branding from any
device, even clients that don't run mobile
apps. You can see a demo of the web
version at www.demo.home-wizard.com
Closing Gifts, Web Enhancers & More
You can download customized flyers and
brochures, so that you can give your branded
Home-Wizard app as closing gifts. And you
can also download branded widgets, icons
and links that you can add to your web
pages, social media postings and marketing
materials.
Your Contractor Recommendations
You can make your branded Home-Wizard app even more valuable to your clients by including your recommendations for local
contractors. Your clients can even add their own, so that they can have them all at their fingertips whenever they need help.
Post-ables
Want to engage your clients on Facebook, Twitter or your blog by posting timely home care tips and reminders... but you
don't have time to create the content yourself? Now you can copy and paste 'post-ables' that your followers will really appreciate.
e-Newsletter
The optional branded Home Wizard e-Newsletter provides your clients with personalized home care reminders & tips, along with articles
that match their selected goals and priorities. This is an optional premium service that you can add at anytime for only $39
per month.
Get started with Applica's
FREE tools for home professionals,
and explore optional premium services.
5 Easy Steps >
Social Media Automation